• ABOUT US

About IMPACT

Our Founder, Deborah Janz-Kriger, has been marketing using technology since the late 80s. Before Google, she was part of a team who generated more than a million monthly visitors to a website.

With the evolution of technology, Deborah recognized the wealth of specializations one could focus on. Instead of specializing or trying to do everything, she surrounded herself with the best experts she could find in each discipline. That team forms Team IMPACT today.

We’re a full-service digital marketing agency built around international intelligence. Our clients are game-changing businesses or educational institutions focused on contributing to the future. We provide the best-in-class services to help our clients achieve their business goals. 

We are entrepreneurs. We have built our own successful businesses and understand the challenges and rewards of organizational growth. We are passionate about seeing our clients reach the highest levels of success and work collaboratively with each other and you to get you to your goals.

Team IMPACT

  • Deborah Janz-Kriger
    Deborah Janz-Kriger
    President & CEO
  • Maryanne Lechleiter
    Maryanne Lechleiter
    Client Manager
  • Dave Moran
    Dave Moran
    Website Developer
  • Wesley Phibbs
    Wesley Phibbs
    Technical Administrator
  • Gerome Macalalag
    Gerome Macalalag
    SEO Team Lead
  • Ronnie Yang
    Ronnie Yang
    Marketing Assistant
Heather Sell | Brand Specialist

Heather Sell

Brand Specialist

Heather knows the way to truly engage with an audience is to understand what motivates them into action. With a background in design and marketing, she brings a unique perspective to every project she touches.

Rod Janz | Client Manager

Rod Janz

Client Manager

Rod is the quintessential people person. He knows how to make a genuine connection with those he works with – and the community he lives in.

Rina Liddle

Rina Liddle

Social Media Manager

Shirin has a knack for finding the keywords and phrases that will get you to the top of Google. Words are her middle name and optimization is her game.

Stephen Merrigan

Stephen Merrigan

Google Ad Manager

If it involves Google, Stephen is the man. He is a Google Certified Partner, both in Search and Analytics. When he’s not buried in analytics you can usually find him at the gym.

Deborah Janz-Kriger
President & CEO

An early adopter in all things techy, Deborah has been an online marketer since before the internet was a “thing”. Prior to launching IMPACT, she was in the trenches of sales and marketing in the tourism industry.

A globe-trotter by nature, her boots-on-the-ground approach to exploring new opportunities internationally is why IMPACT is successful.

A lover of the ocean, you might find her strategizing with a client in the morning and strapping on her dive gear in the afternoon.

Maryanne Lechleiter
Client Manager

Maryanne’s ability to drill down and understand what our clients need (even if they can’t articulate it) is what makes here a superhero in their eyes.

Combining her skills as a marketer with her creative sensibilities is how she creates marketing solutions that work.

Prior to joining IMPACT, she was the founder and publisher of Stimuli magazine; it’s that experience that makes her our behind-the-scenes ‘pretty-maker’ – even her wakeboard has style.

Dave Moran
Website Developer

Dave is one cool dude!

Our resident musician, his artistic flair is why our clients’ websites are so engaging.

Creating an online presence for businesses since the early 2000’s, he is that rare and fortunate individual who has been able to combine his flair for the arts with his web design and marketing skills, and create a J-O-B that is always in tune.

Wesley Phibbs
Technical Administrator

The way Wes is hugging his computer pretty much says everything!

Known to work (or game) until the wee hours, he is our technical ninja, troubleshooting just about anything we fire his way.

His native language is “tech” and more suited to communicating with R2D2, but don’t worry…we’ll translate for you.

Gerome Macalalag
SEO Team Lead

Gerome has ventured into various things such as computer science, accounting and professional sales before landing on his passion: digital marketing.

At the ripe age of 15, he launched his first entrepreneurial venture by creating an affiliate marketing “bro” blog inspired by the show Jersey Shore (we know). Since then, he’s grown up and created a photographer directory, started a tank top brand, and imported trending products – there’s no stopping Gerome.

Ronnie Yang
Marketing Assistant

Conducting research to inform intelligent decisions has been Ronnie’s passion and she believes in life-long learning. Ronnie is a full-time introvert and an occasional pessimist who strives to find every possible silver lining even from the worst situation. That’s why she’s always positive and grateful.

Ronnie is nerdy and she loves it! Her favorite leisure activity is to learn foreign languages.